Adnews

Toyota Canada begins Towards Tomorrow promotion

Canadian Real Estate Association conducts Real-Tea campaign

PetSmart sponsors Toronto Maple Leafs

Kia conducts Red Cube promotion in Toronto


Ketchum Change and Daggerwing Group merge

. Ketchum of New York has merged its change management division Ketchum Change with Toronto-based management consulting firm Daggerwing Group. Read more.


Air Transat debuts installation at Montreal airport

. Air Transat has introduced a multimedia installation at the Montreal-Trudeau airport. The permanent installation is intended to "celebrate the anticipation and joy of vacations." Read more.


Krispy Kreme Canada conducts 15th anniversary promotion

. Toronto-based doughnut chain Krispy Kreme Canada has begun a contest promotion to mark the 15th anniversary of the brand's launch in Canada. Read more.


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Learn From The Best At FFWD 2017

Launch a successful 2017 by joining us for five days full of inspiration, insights and thought-provoking ideas at FFWD Advertising & Marketing Week 2017. Read more.


Google lists most popular Canadian YouTube ads of 2016

. Google Canada has released a list of the ten most popular video ads that ran on YouTube in Canada in 2016. The most-viewed ad was a 360-degree execution for the video game Clash of Clans. Read more.


Brika.com begins holiday promotion in Toronto

. Online retailer Brika.com will conduct a holiday season promotion in Toronto this month. The effort will make use of three temporary physical retail locations. Read more.


Sponsored Content:

Grassroots gets Experiential with Bacardi #WeAretheNight Projections

As the temperature and daylight hours decrease, it's time to re-think your out-of- home advertising strategy. Amplifying your campaign with Experiential components can add elements of surprise, thus raising engagement with your brand. Read more.


Ronald McDonald House conducts Gratitude Number promotion

. Ronald McDonald House Charities has begun a holiday season promotion called the "Gratitude Number." The online fundraising initiative is based on a website at GratitudeNumber.ca. Read more.


University of Waterloo begins new campaign

. The University of Waterloo in Waterloo, ON recently retained MSix of Toronto to handle the media strategy, planning and buying for a communications campaign that began in late November. Read more.


KitchenAid conducts GingerbreadTO promotion

. Household appliance company KitchenAid Canada has begun a holiday season promotion in Toronto. The effort, called "GingerbreadTO," consists of a window display at a Canadian Tire store. Read more.


Mappedin debuts new branding

. Mappedin of Kitchener, ON, recently retained Open of Toronto to undertake a rebranding initiative. The new brand identity is intended to better reflect Mappedin's primary business. Read more.


MAVTV Motorsports Network to debut in January

. Specialty television channel MAVTV Motorsports Network has signed a distribution agreement with the Canadian Cable Systems Alliance of Quispamsis, NB. Read more.


Cystic Fibrosis Canada conducts holiday campaign

. Toronto-based charitable organization Cystic Fibrosis Canada has begun a new holiday season campaign called "The Moment We Knew." The campaign will run until the end of the year. Read more.


Eagle Energy begins Stay Sharp campaign

. Vancouver-based Eagle Energy has begun a new online campaign called "Stay Sharp" in support of its caffeinated inhaler product. The campaign was developed by Cossette Vancouver. Read more.


Rock-it Promotions gains three accounts

. Toronto-based public relations agency Rock-it Promotions has recently gained three new account. Club Med has retained the firm as its public relations agency of record for Canada. Read more.


Dubdub releases new mobile app

. Toronto-based mobile developer Dubdub has released a new application called Dubcandy that allows users to receive revenue from shopping links embedded in videos they create. Read more.


Tubanos joins Fuse Marketing Group

. Fuse Marketing Group of Toronto has hired Anastasia Tubanos to head its content strategy activities. She was most recently a digital strategist and senior strategist at FCB Global. Read more.