Cascades, IGA resume promotion
By Rob Bale
Paper products company Cascades Canada has begun a joint promotion with grocery store chain IGA in support of charitable organization Fondation Charles-Bruneau. The promotion, now in its seventh year, raises funds for pediatric hemato-oncology research. For each Cascades Fluff & Tuff product purchased at a participating IGA in Quebec or New Brunswick until May 20, a donation will be made by the two companies to the foundation. IGA is a division of Sobeys.
“We are extremely proud to be re-engaging in this meaningful initiative,” said Hugues Simon, president and CEO of Cascades. “Each Cascades Fluff & Tuff product purchased directly helps fund advances in pediatric oncology research. Together, we're making a real difference.”
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