TRANSCONTINENTAL MAKES GLOBAL ACQUISITION
By Adnews Staff
Montreal-based Transcontinental Group has announced that its subsidiary Impresora Transcontinental de Mexico is further expanding its presence in Mexico. The subsidiary has acquired Global Promotion Group, a Mexican flyer and sample door-to-door distributor. Founded in 1993, Global Promotion Group is expected to provide a base for Transcontinental to develop a national distribution network in Mexico. "Our expansion strategy is to adapt the Canadian integrated model of prepress, printing and distribution to the Mexican reality, and we are well underway with the acquisition of Global," Roger Belair, president of Impresora Transcontinental de Mexico, said. Financial details were not disclosed. PR for Transcontinental Group is handled by Temple Scott Associates of Toronto.