STARBUCKS INTRODUCING NEW BLENDED BEVERAGES
By Adnews Staff
Starbucks Corporation is introducing some cool new summer beverages to its menu this summer in anticipation of those hot and hazy days. The blended beverages will be offered across Canada and supported with in-store signage created by Echo Advertising of Toronto, who handles advertising for Starbucks in Eastern Canada. A Frappuchino mobile will also be touring this summer, stopping at events and distributing the new flavors. New to the menu are the Rhumba and Caramel Frappuccino's and the Peach, Peaches & Cream, Orange & Cream and Berries & Cream Tiazzi's. Starbucks first introduced its Frappuccino blended coffee drink in 1995. PR for Starbucks, Eastern Canada, is handled by GCI Group of Toronto. Advertising for the new beverages, created by Echo Advertising, will run later this summer.