SPOTLIGHT ON SKATING MAKES A DEBUT
By Adnews Staff
The world of figure skating has the spotlight shining on it with the launch of a new magazine. Called Spotlight on Skating, the publication spotlights the athlete, industry and ambiance at an international level. Published by a entrepreneur from Southern Ontario, Lisa Herdman, and through Eagle Press in Burlington, Ont., the new magazine is available four times a year, by subscription. Spotlight on Skating is forty-pages and features color photos, in-depth profiles, competition information and entertainment. The premier issue will spotlight Elvis Stojko, his skills and style. The magazine becomes available this month and will have a circulation of 5,000. Advertising for the publication is done through event promotion using flyers and brochures, which will be created by Herdman and printed by Eagle Press.