NEW FIRM FOCUSES ON ADVERTISING RESEARCH
By Adnews Staff
Two former ad agency employees have opened their own consulting company in Toronto. Called Leyser & Bonar Consulting, the firm will focus on advertising and marketing information research. Services will include providing information for new business pitches, industry overviews, company profiles and competitive intelligence. The two principals of the agency are Brady Leyser and Tamara Bonar. Leyser was most recently information resources manager at Young & Rubicam of Toronto. Bonar was an account supervisor at Ryan Edwards Communications of Toronto.
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