FUNDY GOES DIGITAL
By Adnews Staff
Fundy Communications of Saint John, New Brunswick will move into digital television by the end of the year. The company will deliver the service through a partnership with General Instruments Corp. of Pennsylvania. Digital television will be available through a digital set-top receiver. Fundy says the service will enhance channel capacity, as well as offer consumers more control over viewing selection, better picture quality and a commercial-free digital music service. Advertising for Fundy is handled by Palmer Jarvis DDB of Toronto, while PR is done by GCP Strategic Communications of Moncton, N.B.
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