Ikea begins Fridge Refresh Contest
By Rob Bale
Furniture retailer Ikea Canada has begun a national promotion called the “Fridge Refresh Contest.” The contest, which will run from April 14 to 21, is timed to coincide with Earth Month. It is intended to encourage sustainable food storage and waste reduction. The contest is open to consumers who participate in the chain’s Ikea Family loyalty program. It can be entered online at <http://www.ikea.ca/fridgerefresh>. Three winners will receive $500 gift cards to spend on refrigerator organization products.
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