McCain begins Happy Frydays promotion
By Derek Winkler
McCain Foods Canada has begun a promotion in Toronto called the “Happy Frydays Café.” The initiative takes the form of a temporary installation in downtown Toronto using the theme of French fries. The installation will be open from Wednesday to Sunday until Nov. 24. Each Friday a new menu item will be made available. The location also includes French fry-themed decorations and merchandise.
“McCain fries have been a part of so many cherished meals and memorable moments with loved ones,” said Matt Kohler, managing director of McCain. “With the Happy Frydays Café, we're bringing that same sense of joy to a whole new level. This is a place for people to gather, celebrate and get inspired to create even more golden moments with McCain at home.”