Air Miles begins Flight-A-Day promotion
Loyalty program Air Miles has begun a national promotion called the “Air Miles Flight-A-Day Giveaway.” Until Feb. 7, consumers who are members of the program will be entered into a draw each time they swipe their membership card at a participating retailer or service provider. Daily winners will receive a $5,000 flight voucher, while the grand prize winner will receive a $25,000 flight voucher.
“Every time a collector pulls out their card, it should represent a moment of reward,” said Blair Cameron, president of the Air Miles Reward Program. “We want it to remind them of why they joined the program, to use the Air Miles currency to help get them closer to everyday rewards and big aspirations. In an exciting year with fundamental improvements to the program planned that will make it more rewarding than ever, we are excited to launch the Air Miles Flight-A-Day Giveaway and give our collectors the chance to soar away with a once-in-a-lifetime flight experience.”