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Lg2, Keatext form AI agreement
By Adnews Staff
Lg2 of Montreal has signed an agreement with Keatext, an artificial intelligence firm specializing in text analysis. Through this agreement, Lg2 will offer its clients the use of Keatext technology in the analysis of survey responses, social media posts, online comments and user reviews.
"Customer experience is the main differentiator for many industries," said Anne-Marie Castonguay, vice-president of data and intelligence at Lg2. "This partnership is part of our commitment to helping our clients tap into the consumer and employee feedback goldmine in order to generate high-impact insights and prioritize their actions. Keatext's reputation precedes them. We were impressed by the performance and flexibility of their solution, which we will integrate into our practices and the dashboards of several clients in the next few months."