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Habitat For Humanity hires Tribal Worldwide
By Adnews Staff
Non-profit organization Habitat For Humanity Canada has retained Tribal Worldwide Canada of Toronto as its digital agency. Tribal won the account in a competitive pitch process that began earlier in the spring. The assignment includes digital strategy, design and development, including the construction of a new website at <http://www.habitat.ca> that will consolidate the organization's online properties. The new site is expected to debut before the end of the year.
"We are modernizing how we operate across our various departments and among our local Habitat for Humanity organizations across Canada to drive deeper engagement in our mission with donors, partners and volunteers," said Meghan Reddick, vice-president of brand strategy and communications at the organization. "We knew we needed to find an agency that could really help bring our complex organizational structure and multi-faceted programs together into one website experience. Tribal Worldwide's human-driven and user-centric approach to website development stood out for us among their competitors, not to mention their passion for our cause."