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PepsiCo conducts Cheetos Museum contest

PepsiCo Canada has begun a contest promotion in support of its Cheetos brand. The contest, called the "Cheetos Museum," invites consumers to submit photographs of unusually-shaped Cheetos along with descriptions of what they appear to be. The initiative is being conducted through a website at <http://www.cheetosmuseum.ca> until July 1. Winners will receive shares of a $50,000 prize pool.

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