
Shomi begins Streaming Club social media promotion
Toronto-based streaming video service Shomi has begun a social media promotion called the "Streaming Club." The effort consists of a group of online personalities who will discuss selected shows available through the service via a dedicated Facebook page. Participants include Dani Goddard from Girls of T.O., Alicia Atout of A Music Blog Yea, Lauren McPhillips of This Renegade Love, Amy Volume of OttawaTonight, Sam Maggs of Sammaggs.com, SherryLynn of AB-Ootlanders and Shomi social media coordinator Jordan Appugliesi. The promotion will conclude with a Facebook Live event with the participants, as well as a contest component, the winner of which will receive a prize package worth $2,000. Shomi is a joint venture of Rogers Communications and Shaw Communications.