EAST SIDE MARIO'S OFFERS SHARED MEALS
By Adnews Staff
East Side Mario's restaurant chain is letting its customers get a real taste of New York's Little Italy. The chain launched a promotion earlier this month called Passa-the-Plate. When a customer orders one of eight main dishes, everyone at the table shares garlic bread, salad, grilled vegetables, spaghetti and roasted potatoes. The promotion is supported by a TV ad and menu insert created by Stringer Veroni Kethum Advertising of Toronto.
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