Canadian Federation of Students-Services hires Intercept Group
The Canadian Federation of Students-Services has retained Intercept Group of Toronto as the agency of record for its International Student Identity Card. The card allows university and college students to receive discounts an other benefits at participating locations in 130 countries. Intercept will manage brand relationships for the card in Canada.
"We've been helping students save money for over 60 years, but 2015 marks a new chapter," said Brent Farrington of CFS-Services. "Our partnerships have grown far beyond just the travel industry and now extend to world-class retailers and e-commerce partners."