ALTAMIRA BEGINS PROMOTION OF NEW FUND
By Adnews Staff
Altamira Investment Services, Inc. of Toronto launched a national campaign last weekend in support of its new Global Small Company Fund. The specialty fund invests in small companies located in developed countries such as Canada, the U.S., Germany, France, Japan and Australia. The fund, available since August, will also invest in the emerging markets of Asia, Latin America, Eastern Europe and Africa. The campaign began last weekend with radio spots running in Toronto. The radio ads will be heard in other major Canadian markets later this week. There will also be print ads appearing nationally in The Globe & Mail and The Financial Post, as well as other daily newspapers in major Canadian cities. The campaign was designed by BCP of Toronto and will run for four weeks.