Zoom Media extends agreement with Gold's Gym
By Adnews Staff
Zoom Media Group of Montreal has signed an extension of its agreement with fitness chain Gold's Gym. Under the terms of the deal, Zoom's ClubCom subsidiary will continue to operate the Gold's Gym Broadcasting Network service which offers music video programming, digital signage and other forms of entertainment in the gym's corporate and franchisee locations in the US, Canada and the UK. ClubCom formed the service in 2000. ClubCom will also provide an expanded list of digital media services, including a digital media management system. "ClubCom has been one of our most important partners for more than a decade," said Jim Snow, president of Gold's Gym International. "ClubCom is the primary way we entertain, educate and communicate with our members while they workout. It's a comprehensive integration of cutting edge digital media technologies with dynamic Gold's Gym specific programming content."