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Representation roundup

Shaw Media of Toronto has expanded is deal regarding Canadian digital advertising sales with CBS Interactive. CBS properties that will now be represented by Shaw include,, CNET,,,,,, and UrbanBaby. The company been representing and since 2011. "[Shaw Premium Audience Network] is a powerful tool for cross-platform message delivery, providing advertisers with the most desired audiences across a network of premium digital properties," said Paul Burns, vice-president of digital media at Shaw Media. "With the addition of more high-traffic CBS Interactive sites, we have been able to further build on Shaw Media's position as a digital leader by making premium video ad units available to our clients."

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