KidSport, Wonder conduct Olympic promotion
By Adnews Staff
Community-based sports funding organization KidSport recently conducted a promotion in association with baked goods company Wonder. Random winners selected from among KidSport grant recipients in the Vancouver area received access to a private suite from which to watch an Olympic men's hockey game on Feb. 18, accompanied by several former Olympic athletes. The initiative, facilitated by BStreet Communications of Toronto, is part of an ongoing joint promotion during which part of the proceeds from the sale of Wonder products will be donated to KidSport.
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