Audi magazine to debut in Canada
By Adnews Staff
Auto maker Audi Canada has retained Contempo Media of Toronto to produce a Canadian edition of its customer lifestyle magazine Audi. The bi-annual publication will debut in the spring of 2009. It will be distributed by mail to 20,000 Canadian Audi owners, through Audi dealerships and at automotive events. Its content will include stories on sports, architecture, design, fashion, travel and cars. "Contempo Media showed us an impressive portfolio of publishing in a premium environment," said Karsten Ruwolt, director of marketing and product management at Audi Canada. "Their unique creative vision, understanding of premium brands and established team of talented writers, photographers and designers stood out versus the more traditional crop of Canadian publishers."