Clean Air Foundation hires Optimum Public Relations
By Adnews Staff
The Clean Air Foundation has retained Optimum Public Relations of Toronto to conduct a public awareness campaign. The initiative will promote the organization's expertise in sustainable business practices. The non-for-profit foundation specializes in environmental programs for corporations. "Optimum has a keen understanding of how business goals and environmental targets can work together to contribute directly to measurable results for our partners and ourselves," said Ersilia Serafini, executive director of the foundation. "They mirror our organization in its efforts to deliver on results through a balance of innovation, strategy and hard work."
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