MARSHALL FENN ROLLS THE DICE FOR CHIPPAWAS
By Adnews Staff
Marshall Fenn Communications of Toronto is a gambling agency. The firm is launching an Ontario campaign on July 1 for the new Casino Rama in Rama, Ont., near Orillia. MF has created TV, radio, outdoor, print and transit advertising to promote the casino, scheduled to open July 30. Agency partner Jim Kabrajee says the ad budget is "significant" - more than $1 million. MF won the business last month in a competition with five other shops. The casino is owned by the Chippewas of Rama First Nation and operated by Carnival Hotels & Casinos of Miami. The proceeds from the casino will be shared by the Chippewas of Rama First Nation and over 130 other native bands.
« Back Next »
Comments
blog comments powered by Disqus