Epson Canada retains Top Drawer Creative
By Adnews Staff
Epson Canada of Toronto has hired Top Drawer Creative, also based in Toronto, as its advertising agency of record. Epson hired Top Drawer after a search that involved an unknown number of firms. The company’s primary products are colour printers, multi-function printer, copier, scanner and fax machines, video projectors and multimedia viewers. “It was evident from our first meeting with Top Drawer Creative that they understood the Epson brand and product lineup,” said Tony Rossi, director of sales and marketing at Epson. “We also saw an opportunity to speak to Canadian consumers through a range of original and creative programs.”
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