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ClubLink begins radio campaign

The ClubLink chain of golf courses has begun a radio campaign and contest. The two ads, called “A Game of Choice” and “Better Way to Play,” use the choices that a player must make during a game of golf as parallels to the choice of courses available to ClubLink members. The commercials also direct listeners to a website located at <http://www.matchplaycontest.com> to sign up for the company’s newsletter and enter a draw for approximately $200,000 worth of prizes. The campaign was created by Arnold Worldwide Canada of Toronto. This is the first campaign the agency has produced for ClubLink.

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