CONSUMERS GOES ON-LINE
By Adnews Staff
Consumers Distributing of Mississauga, Ont. will put an electronic version of its catalogue on the Internet in the summer which will allow customers to order and pay for items from their homes. Launch advertising for the site will be done by Enterprise Advertising of Toronto. Consumers' sales fell 5% last year to $585 million, despite a record number of transactions. The company operates 220 stores across Canada and is opening five new stores this year, one each in Quebec, Ontario, Saskatchewan, Alberta and British Columbia.
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