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LXB WINS LABOUR STANDARDS ASSIGNMENT

The Commission des normes du travail du Quebec has hired LXB Communication-Marketing of Montreal to execute an information campaign. LXB won the assignment over Amalgame-Cargo and Tam Tam/TBWA, also of Montreal. The campaign will focus on new provisions of the Quebec act that concerns labour standards. It will begin on April 18. The campaign will include radio and print advertising. The Commisssion des normes du travail du Quebec oversees the application of the act.

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