BC HYDRO HIRES TROJANONE
By Adnews Staff
BC Hydro has hired the Vancouver office of TrojanOne to develop and execute several event marketing programs for its Power Smart consumer brand. TrojanOne got the job through a referral from BC Hydro's advertising agency Palmer Jarvis DDB, said TrojanOne's vice-president of western Canada, David Finch. The agency's first project will be to promote the Power Smart energy efficiency program and its link to the Vancouver 2010 Olympic bid. More details will be released later this month, according to Finch. The event will take place in June.
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