LITTLE CAESARS STUFFS IT
By Adnews Staff
Little Caesars Pizza has followed the lead of Pizza Hut and cooked up a stuffed crust pizza. The U.S.-based chain started selling its new model yesterday: a pizza with the edges filled with cheese and pepperoni. Little Caesars has added its own touch by brushing the crust with garlic butter and Parmesan cheese. The company is announcing the innovation with flyers and newspaper inserts which were created by Cliff Freeman & Partners of New York. Little Caesars added delivery services to its Canadian restaurants during the summer this year. The company has been operating in Canada since 1969. Its 4,700 outlets in four countries had 1994 sales of $2 billion.
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