STOCKHOUSE COURIERS AD MESSAGE
By Adnews Staff
Over the course of the next two months, bike couriers in the downtown Toronto core will be delivering more than just packages. A team of fifteen couriers from Alternative Ballyhoo Bike Sign Advertising in Toronto will be displaying specially designed canvas banners on their bike frames. The banners are part of a new mobile advertising campaign from Stockhouse Media Corporation promoting its investment information Web site <http://www.stockhouse.ca>. In addition to the mobile billboards/banners, couriers have also been provided with T-shirts and baseball caps branded with the Stockhouse.ca Web site address. "Many of our users access us at work so what better place to build your brand than right on Bay Street?" said Aphrodite Karamitsanis, marketing director for Stockhouse. Its estimated the team of couriers will cover 45,000 kilometres and make 18,000 office visits as they ride around Toronto's downtown streets parking their bikes in front of heavily trafficked office towers and corporate addresses to deliver packages.