COCA-COLA CELEBRATING PAN AM GAMES WITH BOTTLES
By Adnews Staff
Coca-Cola Bottling Ltd. of Toronto is getting ready for the Pan American Games taking place this July in Winnipeg with the launch of commemorative Coca-Cola Classic bottles. The special edition bottles are part of Coca-Cola's activities as an official supplier of the XIII Pan American Games. The bottles, available now through August 8 in stores across Manitoba, Saskatchewan and Northern Ontario, feature the logo of the Pan Am Games. Along with the launch of the commemorative bottles, Coca-Cola has a commemorative XIII Pan American Games pin set available and is giving away three family vacations to any Pan American country in North America, Central America, the Caribbean or South America. The regional promotion and the design of the new bottles and pin sets was done by Impact FCB. The materials are being adapted for customer specific promotions in Winnipeg by Direct Focus. Laurie Artiss Inc. of Saskatchewan produced the commemorative pin sets.