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CANON TO OFFER SLEW OF NEW PRODUCTS

U.S.-based Canon Inc. will bring two of its new digital cameras to the Canadian market in July. The cameras are called the PowerShot A5 and the PowerShot Pro 70. The A5 replaces the PowerShot 600, improving on its predecessor's capabilities in the areas of image quality, performance and ease-of-use. The point-and-shoot camera weighs 230 grams. The camera offers images of 1024 X 768 pixels captured at 10 bits-per-channel to produce a 24-bit color image. The Pro 70 is designed for serious photographers, professional communicators and other business professionals. It offers high optical resolution, low distortion and wide-angle capability. In addition, the camera features two CompactFlash card slots, as well as large and small resolution settings. The two cameras went on the U.S. market earlier this month.

Canon will introduce two new laser copier/printers to the North American market in July. The two products are called the CLC 900 and CLC 950. Both print seven-pages-per-minute and offer a range of document handling options. The 900 provides a standard paper capacity of 1,050 sheets, while the 950 has a full-color auto-duplexing capability and a 1,550 sheet paper capacity. In Canada, advertising plans for all of these products are still be worked out. The campaigns will be created by Lackey Communications of Mississauga, Ont.

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