MONDEX HEADS INTO QUEBEC
By Adnews Staff
The Mondex Canada electronic cash consortium plans to expand its tests to Sherbrooke, Que., as well as to Kingston and other markets later this year, according to a report in The Globe and Mail. The system, which uses cash cards, has been tested in Guelph, Ont. since February 1997. Cash cards store money on a computer chip that can be loaded at teller machines or special phones. When a purchase is made, the cash value is transferred to the merchant's card or terminal. By moving the system to Quebec, Mondex will be able to test the card in a primarily French environment with the participation of its Quebec partners, the National Bank of Canada and Le Mouvement des caisses Desjardins. Advertising for Mondex is done by Bozell Worldwide of Toronto.