STARBUCKS SEARCHING FOR AGENCIES
By Adnews Staff
Starbucks Coffee Co. of Seattle is looking for several agencies to handle local store marketing and community events in eight markets in Canada and the U.S., according to a report in Advertising Age. Consultancy Select Resources International of West Hollywood, California is handling the search. Goodby Silverstien & Partners of San Francisco will remain as Starbucks' agency of record. In Canada, Starbucks uses U.S. creative while Harrison, Young, Pesonen & Newell of Toronto does media buying.
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