GenWell, Good Earth ready stranger promotion
By Derek Winkler
Charitable organization GenWell is preparing a promotion in collaboration with Good Earth Coffeehouse called “Talk To A Stranger Week.” The initiative, which will take place from Nov. 24 to 30, encourages consumers to talk to a stranger at least once a week as a way of fostering personal connections and a sense of community. According to GenWell, talking to strangers brings a range of mental health benefits including increased happiness. During the week, Good Earth will host special events at approximately 50 locations nationally, including painting nights, book clubs and live music performances.
“For decades we have been told not to talk to strangers, but research shows that there are many benefits to both people, in the little interactions that we have each day with strangers,” said Pete Bombaci, founder of GenWell. “Good Earth's belief that a coffeehouse can and should be a community gathering place and their desire to help people foster connections is what makes them such a fantastic fit to help spread this message as our partner during ‘Talk To A Stranger week.’”