Health Quality Council of Alberta rebrands
By Derek Winkler
The Health Quality Council of Alberta has undertaken a rebranding initiative. The organization will now operate as Health Quality Alberta. The rebranding also includes a new website at <http://www.hqa.ca>. The organization seeks to provide information about the quality of health care in the province independent of provincial health agencies and health care providers.
“This new name encompasses more boldly who we are and our place in the refocused health care system,” said Raj Sherman, chair of Health Quality Alberta. “It ensures the organization's purpose is clear. We will continue to support the health care system as an objective expert and credible advisor focused on promoting and improving quality and integrated people-centred care for every user of the health system.”