Statement Worldwide launches Pop! Canada
By Derek Winkler
Statement Worldwide of Toronto has launched a new digital property called Pop! Canada. It specializes in content about Canadian music, film, television, art and culture. It will initially publish monthly, with plans to move to a weekly schedule in the future. It is located at <http://www.thepopcanada.ca>.
“The Canadian media landscape is at a crossroads, but that doesn’t mean we should stop building platforms for homegrown talent,” said Matthew Celestial, president and CEO of Statement Worldwide. “Over the past two years, we’ve witnessed the closure of many storied Canadian media outlets, reducing opportunities for artists and creators to have their work showcased. We believe in challenging this reality. We remain committed to fostering a thriving media ecosystem that champions Canadian music, film, television, arts, culture and lived experiences.”