Subway begins Sandwich Elves promotion
By Derek Winkler
Fast food chain Subway Canada has begun a holiday season promotion called “Secret Sandwich Elves.” During the promotion, one participating location in Toronto and one in Montreal will feature holiday-themed window displays in which elves make sandwiches. The displays were developed in collaboration with Toronto artist Briony Douglas. The promotion also includes a limited-time menu item called the Festive Fave Meal.
“Launching our first-ever festive menu items is a major milestone for Subway, giving our guests new ways to celebrate with us,” said Courtney Hindorff, managing director of Subway Canada. “With vibrant Secret Sandwich Elves displays and delicious seasonal flavours, we’re creating something truly special that inspires connection and makes Subway a part of the traditions that matter most to Canadians.”