Rogers Sports & Media signs rep deal with Oongalee
By Adnews Staff
Rogers Sports & Media has signed a national advertising sales representation agreement with Oongalee Technologies, an out-of-home media company specializing in tabletop ad displays in bars and restaurants. Oongalee’s installations incorporate high-definition screens that can display advertising and other information such as restaurant special offers, as well as phone charging outlets for consumers. The firm currently has an inventory of 7,000 screens, with plans to expand to 40,000 screens by the second quarter of the year.
“Oongalee offers a unique opportunity for advertisers to engage directly with target demographics, influence purchases and facilitate interactions right from the table, all while providing a convenient solution for restaurant patrons,” said Brandon Kirk, vice-president of client solutions at Rogers Sports & Media. “Adding this exciting technology to our inventory further enhances Rogers Sports & Media’s ability to connect Canadians with the most impactful out-of-home experiences.”