Hockey Canada, Fanatics form promotional deal
By Adnews Staff
Hockey Canada of Calgary has signed a promotional agreement with Fanatics, a licensed sports merchandise producer based in Jacksonville, FL. The agreement gives Fanatics exclusive to right to participate Hockey Canada's electronic commerce and retail activities. The company will also produce branded Hockey Canada apparel. The agreement also includes the creation of a new online store at <http://shop.hockeycanada.ca>.
"Fanatics and Hockey Canada share similar values in delivering exceptional experiences and premium products to fans of our great game," said Mike Ross, chief business development officer at Hockey Canada. "Whether it’s cheering Team Canada or playing hockey, Shop.HockeyCanada.ca gives our millions of fans across the country access to Hockey Canada-branded apparel and merchandise for all occasions."