Canada Dry Mott's conducts National Caesar Day promotion
Canada Dry Mott's of Toronto has begun a promotion in support of its Clamato drink mix. The promotion is timed to coincide with May 17, designated "National Caesar Day." The initiative features comedian Dan Aykroyd in a series of online videos with a number of other comedians discussing the cocktail. The promotion also includes a Caesar recipe contributed by Aykroyd and designated the "Official Caesar of 2018." A contest component invited consumers to suggest a garnish for the drink. The winner will receive a trip to Toronto to sample the beverage with Aykroyd on May 17.