GROUPACTION GRABS TWO MORE ACCOUNTS
By Adnews Staff
Groupaction Marketing Inc. of Montreal added two more accounts to its roster last week. Both Meubles Dutailier of Ste-Pie-de-Bagot, Quebec and Centre de Santé Minceur of St-Lambert, Quebec selected Groupaction to handle their advertising. Meubles Dutailier is a chair manufacturer, while Centre de Santé Minceur operates a chain of weight clinics. Agency corporate affairs vice-president Alain Richard told Adnews that there hadn't been incumbents or competitions for either account. Meubles Dutailier has been in business for more than 20 years and hopes to expand its operations into Europe and substantially increase the size of its U.S. business. Centre de Santé Minceur currently operates more than 50 weight clinics in Quebec and hopes to increase that total to 100 next year.