TD REVEALS HOME BANKING SERVICE
By Adnews Staff
The Toronto-Dominion Bank will become the latest financial institution to offer home banking when it introduces its new service next week. Called TD Access: PC, the product will allow TD customers to do their personal and small business banking, as well as their investing, from their home or office 24 hours a day. Users can make bank account transfers, pay bills, access their VISA accounts, conduct business banking, access on-line stock quotes and place stock orders. Outdoor billboards promoting TD Access: PC went up in several large Ontario markets last week. A national print campaign will begin next week. Radio ads promoting the business aspect of the new service will begin in November. TBWA Chiat/Day of Toronto created the advertising.