SMALL U.S AGENCY GETS ACURA ACCOUNT
By Adnews Staff
Japan-based Honda Motor Corp. has given its U.S. Acura account to Suissa Miller of Santa Monica, California. The agency beat out three other agencies because of its small size and the direct contact Suissa Miller has with its clients. Canadian advertising for Acura is done by Ambrose, Carr, Linton Carroll of Toronto. Acura Canadian automobile sales and marketing senior vice-president Jim Miller told Adnews in an earlier interview that ACLC will continue working on the Canadian Acura business. The agency has had the business since 1980. ACLC was given the rest of the Canadian Honda business last March.
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