Sponsorship roundup
By Adnews Staff
Air France will return as a sponsor of the Osheaga Music and Arts Festival in Montreal. The festival will run from Aug. 2 to 4 at Parc Jean-Drapeau. Air France will be the presenting sponsor of the festival's "Made in France" stage, which will feature six French musical acts. The sponsorship also includes a contest component, the winner of which will receive a trip for two to the 2014 Eurockéennes de Belfort music festival in France. The airline will use the sponsorship to support its recently released Air France Music smartphone application for streaming in-flight music. "We are very pleased with this collaboration that will help shine the spotlight on today's French music scene during the festival," said Fabien Pelous, vice-president and general manager of Air France KLM Canada.