Tourism Australia retains CampusPerks
By Adnews Staff
Tourism Australia has hired CampusPerks of Toronto to support its "Best Jobs in the World" promotion in Canada. The promotion, aimed at students, seeks a young person to become Tourism Australia's travel blogger. "The Best Jobs in the World campaign is a really exciting initiative that has already generated tremendous interest from youth in North America and worldwide," said Jane Whitehead, vice-president for the Americas at Tourism Australia. "We selected CampusPerks as our Canadian youth partner because of their ability to connect us with student leaders who can help get the word out about why Australia offers unmatched opportunities for youth to experience the fun, adventure and beauty the country offers as a vacation destination while getting quality work experience that will enhance their resumes." CampusPerks is a division of Redwood Strategic.