Burger King Restaurants of Canada will conduct a promotion today called "Free Fries Friday" to support the introduction of its new style of fries. Consumers can sample a free order of small fries today while supplies last. The promotion includes a 15-second television commercial created by Taxi 2. "We already have one of the most iconic burgers in the business, so our hope is to earn the same acclaim for our fries," said Lucy Todish, director of marketing for Burger King Canada. "Take advantage of Free Fries Friday by stopping into your local Burger King restaurant to taste the difference first-hand."