Representation roundup
By Adnews Staff
News website OpenFile.ca has signed Suite 66 of Toronto to handle online advertising sales representation. The site solicits ideas for news stories from readers, to be reported by its journalists. Its coverage focuses on Halifax, Montreal, Ottawa, Toronto, Calgary and Vancouver. The site attracts approximately 150,000 unique visitors per month. "OpenFile.ca is a uniquely interactive Canadian news site that reaches an affluent audience of adults 25 to 44 years old," said Steve Macfarlane, vice-president of Suite 66. "The site provides advertisers with a variety of custom opportunities to reach this market."
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