The Data Group introduces web-based direct marketing service
By Adnews Staff
The Data Group of Brampton, ON has launched a new web-based direct marketing service. The company specializes in document management and marketing programs. "Many of our clients are asking for a one-stop solution to create exciting direct marketing campaigns that provide personalized, compelling offers to each of their customers," said Michael Suksi, president and CEO of The Data Group. "These campaigns involve a combination of data analysis, creative design, print and electronic messaging, as well as reporting on each campaign's results. The opportunities to combine these services with our existing gift card, direct mail and web-based print solutions are tremendous. In addition, we are enthusiastic about how well cross-channel marketing fits with our recently announced acquisition of the Fulfillment Solutions Advantage and FSA Datalytics Canada."