Canadian Tire conducts spring cleaning campaign
By Adnews Staff
Canadian Tire conducted a street promotion in Toronto last week to promote the idea of spring cleaning. At Yonge Dundas Square, artist Patrick Thompson created graffiti-style works of art using dirt and a power washer on eight-by-12 sections of siding and wooden fencing. Passers-by were encouraged to use the washer to create their own pictures, which were incorporated into the overall collective piece. Similar events will take place this week in Montreal and Vancouver.
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